About Us

Recycling Alternatives (ERA) Holdings (Pty) Ltd was established in 2003 as an independent, privately owned business with the core focus on transportation, environmental waste management and environmental services.

The company has recently merged or acquired a number of smaller businesses and is now able to offer a complete waste management and recycling solution, including a complete range of locally manufactured recycling equipment to its customers.

Management have gained extensive experience over the past 50 years in the waste & recycling industry having been actively involved in waste management and the recycling of glass, paper, plastics, ferrous and non-ferrous materials during this time. 

Environmental Recycling Alternatives Holdings (Pty) Ltd is a holding company with business interests in:

• ERA Recycling – onsite services and staff, recycling of paper, plastic, glass, e-waste, scrap steel & commodity trading making use of its extensive network of buyers both locally and internationally
• Recyquip Engineering & Manufacturing – Recyquip produces a range of quality balers (vertical & horizontal), bins and equipment for the waste & recycling industries
• ERA Plastics – a plastic injection moulding business producing plastic injection moulded products, produced from recycled plastic for the reinforced concrete, mining & automotive industries
• ERA Mining – developing, manufacturing & supplying horizontal and vertical mining drills and accessories to the mining industry

Our market position, size, location and scope of products and services offered to our customers allows us to meet the demands & requirements of our customers whilst at the same time achieving the economies of scale necessary, providing the competitive advantage to achieve a cost effective operation. 

At ERA, our vision is to become the leading provider of holistic waste management solutions and equipment to our customers and partners both locally and abroad in the next 5 years. 

ERA aim to achieve this by providing quality products and services, manufactured to the highest international quality standards in an ethical, cost effective manner with exceptional after sales back-up and service delivery, maximising value to all stakeholders including suppliers, customers, employees, communities and shareholders. 

Our core values are:

• Honesty - Sustainability is not achieved without honesty
• Integrity - Our ethos & values determine the success of our business
• Accountability - Our success is as a result of how and what we do
• Transparency - Develops trust and security for employees and customers
• Reliability - Providing consistent quality products and service
• Responsibility - For the wellbeing of our employees and the environment

Our key strategy at ERA Holdings is to provide products and services that complement the re-use, recycling and reduction of waste in an environmentally sustainable manner which meet international quality standards and limit the operational impact on the environment.

This is achieved by focusing on total customer satisfaction by constantly exploring new and innovative ways to achieve the economies of scale required to reduce costs and maximise value to stakeholders.

We are constantly exploring new and innovative ways to improve sustainability, reduce costs and improve profitability through our strategy of focusing on operational performance, improved productivity, improved efficiencies and profit based incentive schemes for employees.